Amazon Announces ₹3.14 Lakh Crore Investment in India to Drive AI Innovation and Job Creation

Tue Dec 23 2025

amazon-india-ai-investment

Following Microsoft’s recent commitment to India, Amazon has announced plans to invest more than $35 billion (approximately ₹3.14 lakh crore) in India by 2030, reinforcing the country’s position as a critical global hub for technology, innovation, and digital infrastructure.

The announcement was made at the sixth edition of the Amazon Smbhav Summit in New Delhi and signals Amazon’s deepening, long-term commitment to the Indian market.


Three Strategic Pillars of the Investment

Amazon said the fresh capital will be deployed across three core priorities:

  • AI-driven digitisation
  • Export growth
  • Large-scale job creation

The investment will support Amazon’s continued business expansion in India while accelerating the adoption of artificial intelligence across commerce, logistics, education, and small-business enablement.

Amazon also highlighted that it has now become the largest foreign investor in India, underlining the scale and duration of its bet on the country.


Strengthening India’s Digital and AI Ecosystem

Amazon’s announcement comes soon after Microsoft CEO Satya Nadella committed billions of dollars to strengthen India’s AI infrastructure and talent ecosystem.

Together, these moves signal growing global confidence in India’s role as a future center for:

  • AI development and deployment
  • Digital public infrastructure
  • Scalable technology-led growth

Amazon said its investment will help accelerate AI adoption across its platforms and partner ecosystem, touching millions of consumers, sellers, and service providers.


Jobs, MSMEs, and the “Make in India” Push

According to Amit Agarwal, Senior Vice President for Emerging Markets at Amazon, the company’s 15-year journey in India has been closely aligned with the country’s vision of Aatmanirbhar Bharat and Viksit Bharat.

Amazon has already invested heavily in:

  • Physical logistics infrastructure
  • Digital tools for sellers
  • Global marketplace access for Indian businesses

By 2030, Amazon expects its expanded operations and partner ecosystem to support around 3.8 million jobs, including:

  • Direct employment
  • Indirect and induced jobs
  • Seasonal and partner-based roles

Small businesses and MSMEs remain central to Amazon’s India strategy.


Democratizing AI Access: “AI for All”

A key pillar of the investment is Amazon’s multi-layered AI strategy, aligned with the government’s vision of “AI for All.”

By the end of the decade, Amazon aims to:

  • Extend AI tools and capabilities to 15 million small businesses
  • Enhance shopping through visual discovery and conversational commerce
  • Introduce multilingual AI features to reduce literacy and language barriers
  • Provide AI education and career exposure to 4 million government school students

These initiatives will include curriculum support, hands-on learning modules, teacher training, and early exposure to technology careers.


Boosting Exports and Global Reach

Amazon reaffirmed its ambition to enable $80 billion in cumulative ecommerce exports from India by 2030, nearly four times current levels.

To achieve this, the company will continue investing in:

  • Logistics and fulfilment infrastructure
  • Cross-border trade enablement
  • Integration with global marketplaces

The goal is to help Indian manufacturers, artisans, and MSMEs reach international customers at scale.


A Long-Term Bet on India’s Growth Story

With this announcement, Amazon is clearly positioning India as a central pillar of its global growth and innovation strategy.

The scale of the investment highlights how AI, digital infrastructure, and exports are converging to drive India’s next phase of economic expansion.

As more global technology leaders deepen their commitments, India’s role as a destination for large-scale investment, innovation, and job creation continues to strengthen.


Final Thoughts

Amazon’s ₹3.14 lakh crore investment pledge is not just about expanding a business—it reflects confidence in India’s long-term digital and economic trajectory.

As AI adoption accelerates and global supply chains diversify, India is increasingly emerging as a key platform for innovation, talent, and scale. Amazon’s move reinforces that narrative and sets the stage for the next decade of technology-led growth in the country.

Tue Dec 23 2025

Help & Information

Frequently Asked Questions

Learn more about Upstart Hive, what we cover, and how you can stay updated with the latest startup news, jobs, and investor insights.

Upstart Hive is an independent startup-focused platform that delivers daily startup news, technology updates, job opportunities, and investor insights. We curate important stories from India and global markets to help founders, professionals, and investors stay informed about what’s happening in the startup ecosystem.

Cookie Preferences

Choose which cookies to allow. You can change this anytime.

Required for core features like navigation and security.

Remember settings such as theme or language.

Help us understand usage to improve the site.

Measure ads or affiliate attributions (if used).

Read our Cookie Policy for details.